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Company Leadership

Dedicated leaders with a strategic, long-term focus.

Stability is a great source of strength for TruColor, particularly in our executives where our senior management team members are industry veterans and all are deeply committed to executing the company vision. No one knows print better. No one works harder to make print work harder for you.

Led by Board Chairman, President & CEO J. Ray Truluck, Jr., our company’s executives; sales professionals; and others in all corners of our organization – make decisions in the best long-term interests of our clients and employees.

J. Ray Truluck, Jr.

Upon graduation from The Citadel, Ray went directly into the management development program at Milliken. After spending four years in the production and operations side of manufacturing, Ray took the next step in his professional development by going into sales with Sun Chemical. He quickly rose to the top sales person when he won Salesperson of the Year, in spite of his relative youth and with only three years with the company. It was at this point that Ray decided that business ownership was the next logical step and bought a two year old PIP franchise on Laurens Road in Greenville South Carolina. Over the next 30+ years, Ray used sound business principles and the experiences gained early in his career to build a thriving, locally owned printing company that has withstood the industry shrinkage and the enormous evolutionary shifts that occurred in the printing industry over the last several years. He actually bought several printing companies during that time and brought them in under his PIP Printing umbrella. He changed the name to TruColor when his contract with PIP expired.

Sallie Truluck Gold (contact)

Sallie Gold, COO, grew up in Greenville, South Carolina, and worked at TruColor as a kid. After graduating from JL Mann High School, Sallie left the Upstate for 10 years to attend The College of Charleston where she earned a BS Degree in Business Administration. In the years following, Sallie has held leadership positions in a variety of industries preparing for her current role in the family business. Her passions for marketing, networking, and learning keep her engaged in the local community with many different types of people in all walks of life. During her free time, she enjoys gardening and is a Level II Pilates instructor.

Cliff Hollingsworth (contact)

Cliff Hollingsworth, General Manager, is one of the few people who actually still practice what they went to school for. After receiving a BS in Printing Production Management from Appalachian State he went on to what is now a career in commercial printing that spans 35 years and he has held a variety of positions in both operations and sales. His operational knowledge specialties include offset printing and digital printing with a heavy emphasis on process improvement and automated workflows resulting in many positive experiences in helping his clients re-structure and/or re-invent their supply chain. Cliff also has a passion for education and has served on a variety of boards and advisory committees supporting all levels of education, from middle school to traditional colleges and technical schools.